Social Media

This portfolio represents a collection of brands and businesses I’ve partnered with across a variety of scopes, including social media optimization, ongoing monthly management, content creation, and performance reporting. Some of these accounts I currently manage, while others reflect past projects where I was brought in to refine strategy, improve positioning, or strengthen overall performance.
Each project highlights a tailored approach designed around the client’s industry, goals, and audience. My work spans real estate professionals, construction companies, professional athletes, equine services, and other service-based businesses, with a focus on clarity, consistency, and strategic positioning rather than trend-driven or filler content.
Depending on the needs of each brand, my role has included account optimization, content strategy development, on-site content capture, post and caption creation, platform setup, analytics reporting, and ongoing management. In some cases, I helped establish an online presence from the ground up; in others, I refined and elevated existing platforms to better reflect their expertise, authority, and direction.
This portfolio is not an exhaustive list of every account I’ve worked with, but a curated selection that demonstrates the range of services I provide and the level of detail I bring to each project. Each brand shown represents a collaborative effort to create content that performs with purpose—not just content that posts.